Our first mission was to uncover Nodalview’s brand values, which would dictate the rest of the rebrand.

Through a series of co-collaborative workshops, we delved into Nodalview's target audience, how the team wanted the brand to be perceived, and the company’s aspirations for the future. These exercises revealed a set of well-defined brand values, which would serve as a guiding light for its brand strategy.

We then worked with the team to artfully translate these values into a distinctive new logo that captures Nodalview’s spirit. With a distinct set of values and an eye-catching logo, Nodalview now had a solid foundation to support the rest of its rebranding efforts.

A successful brand extends far beyond just a logo. It encompasses a harmonious blend of colours, typography, visual elements, icons, photography, and tone of voice.

We meticulously considered each of these aspects to create a unified brandbook, which serves as a comprehensive guide for Nodalview's brand identity. This brandbook is the single source of truth, ensuring consistency and cohesion in all branding efforts.

Thanks to the brandbook, Nodalview can confidently present a consistent brand across all channels, at all times.

As Nodalview expands and grows, its marketing and sales efforts must encompass both the digital and physical worlds. However, like many digitally focused companies, Nodalview struggled to create print assets that were as sleek and polished as its digital product.

Thankfully, this is something we could help with. Our team of experienced designers thrives on the intricacies of selecting the perfect paper for a sleek flyer, designing the ideal setup for an event booth, and is fluent in CMYK.

They collaborated with the Nodalview team to create a comprehensive set of branding assets, both digital and physical—ensuring the company leaves a lasting impression at every touchpoint.

Attracting visitors to a website is one thing, but converting them into leads is another. When creating Nodalview's new website, we focused on achieving the perfect balance between two critical elements.

Our first priority was designing a clear, conversion-focused user flow that would convert visitors into prospects. Secondly, we built it on a flexible framework that lets the marketing team easily fine-tune the narrative, add new pages, or launch campaigns from within the website.

Balancing these two priorities means that Nodalview's website effectively communicates its brand story while also driving meaningful results.